State of Security Vendors: RSAC 2026

Of the 607 observed RSAC exhibitors, over 90% had visible, readable messaging that got you near to what the vendor did. That’s ahead of Blackhat’s 80%, but there is a huge caveat: 37% of booths claimed to do AI security, which could mean … just about anything.
The biggest spaces are still securing Applications and securing Identities. Full report is right here.

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